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Pakistan's most advanced

Local SEO

Course in Lahore

Enroll In Pakistan’s Best Local SEO Training In Lahore

With so many brands worldwide, Google also allows small businesses to increase their brand awareness locally. Therefore, local SEO is needed for them to rank for area-specific keywords. According to a survey, 46% of the users looking for any service or product use area-specific keywords, like dry cleaners near me, best locksmith in Leeds, etc. Enroll in Pakistan’s most advanced local SEO training to get the most out of these 46% Google searches.
Local SEO

Key Information

Working on live projects

Paid Internships

Physical/online classes.

Experienced Coaches

Certifications

Affordable Fees

Working On Modern Tools

Local SEO Course—An Overview

Local SEO (Search Engine Optimization) is increasing local businesses’ visibility in search results, particularly for those having physical locations. You can boost organic traffic from queries made by local customers by adhering to local SEO best practices. Search engines rely on signals such as local content, social profile pages, links, and citations to give users the most relevant local results for their searches. Therefore, by learning local SEO, you can increase businesses’ location on Google local queries for products or services for local prospects and customers. Selecta Training, a project of the UK-based company Selecta Sol, presents you with the most advanced local SEO in Pakistan. Throughout this course, we will work on the development of different skills, including the creation of Google business profiles, optimizing the shape, profile ranking in 3 local packs/map packs, how to generate business quickly, and much more! Throughout the course, you will work on live projects. We will help you to grow your learning ability so you can catch 46% of the local Google searches for your clients.

Local SEO Training Module

  • Google Business Profile Creation
  • Profile Optimization
  • Creating a Locally Optimized Website
  • Increasing Brand Awareness Locally
  • Keyword Research
  • Content Topic Research
  • Content & Copywriting
  • Freelancing

Course Highlights

  • Introduction to local SEO, what it is, and its basic knowledge.
  • Teaching how google’s local algorithm works to determine the best placement on the page.
  • Learning to rank on Google via local SEO using Google’s algorithms and main signals.
  • Trying to understand what Google wants and how to build the best links.
  • Writing SEO content that will help to draw traffic to your website.
  • Increasing your visibility on local searches by using Google’s local SEO citation.
  • Understanding how positive and negative reviews impact the SEO of local businesses.
  • Optimizing the local Google Business Profile on relevant keywords.
  • Bringing massive traffic to the website by using Google Posts and Q/A.
  • Learning to use personalization and social signals for the brand’s benefits.

Why Learn Local SEO Courses in Pakistan with Selecta Training?

Experienced Coaches

Our purpose is to empower the Pakistani youth by promoting digitalization and helping them to get the best short IT courses. For this purpose, we have a team of professional trainers that will provide you with the best and most up-to-date training. Our trainers are dedicated to their job and will always be available for your assistance during the training. They’ll work to enhance your expertise as local SEO experts and will also provide you with basic guidelines about freelancing. In short, whatever they’ll do, it will always be you-centric.

Practice on Live Projects

Live projects are an excellent tool for understanding real problems regarding local SEO. You will get a chance to learn how professionals resolve local SEO problems. Moreover, they are the best way to increase your exposure in the digital world. Practicing on live projects will also increase your group participation. Selecta Training will ensure that when you pass out, you’re able enough to devise your strategies and become a leading authority in local SEO.

Online Classes

We understand that various students cannot attend the on-site lectures. Therefore, we have set up online classes. The class will be arranged either on Zoom or Google Meet. You can then participate in your lecture from anywhere. Moreover, we’ll create a WhatsApp group, and the trainers will be added. We’ll make sure to provide the video recording of the live training class. You can also discuss any query in the group.

Certifications

We will also provide certificates by the end of the course that will be directly delivered from the UK to your mentioned address. We will also offer certifications in PDF format. It means you’ll have up-to-date local SEO training according to international standards. These certificates will be a great addition to your CV while applying for the job. You can also attach it to your freelancing platform.

Affordable Fees

Selecta Training is a project of a UK-based digital marketing agency, Selecta Sol. We’re determined to promote digitalization in Pakistan by offering advanced digital marketing training at affordable rates. We understand the modern marketing requirements and are ready to share our knowledge with you. Selecta Training will guide you in every step during your training. Plus, we’ll also provide you with basic freelancing training so you can be your own boss if you can’t get a job.

Paid Internship Program

For exceptional students, we provide a 3-month internship program after the course. Selecta Training will allow you to intern at Selecta Sol to improve your skills further if you do well in the class. You will also have an opportunity to become our regular employee. We will assess your skills via a test, review your internship performance, and conduct an interview. If you perform well in your screening, welcome to Selecta Sol.

Regardless of prior experience or educational background, Selecta Training is a respected local SEO training center offering sophisticated marketing and SEO courses.

This training is perfect for anyone who is:

  • A businessman who wants to raise brand awareness, 
  • A freelancer who wants to expand their knowledge, 
  • A job holder but intends to establish a side business, or 
  • A student who wants to cover their small living expenses independently. 

Regardless of who you are, sign up for our course and begin developing a career as a specialist in local SEO.

  • Local Search Engine Marketer
  • Local business marketing consultant
  • Digital Marketer on a local level
  • Local Marketing Analyst
  • Content Marketer in a specific area
  • Local SEO manager
  • Start Your Own Business
  • Freelancer
Local SEO Training

Awarding Institution: Selecta Training

Training Institution: Selecta Training

Course Code: LS-01

Course Language: English

Notes:  This training program adheres to provide quality digital marketing training to the young talent

Program Awards
What is Local SEO?

Local SEO focuses on boosting your company’s online presence so that local online users can find you. These can be physically located businesses, like a departmental store or a dental clinic, or service-area businesses that operate in a particular area, like an electrician or house cleaning service.

In our local SEO training program, you’ll learn the optimization of a website to make it appear in Google’s 3-map pack in nearby searches. Our trainers will help you to understand the core principles of local SEO and tips, tools and benefits that differentiate local SEO with the traditional one.

Apart from that, you’ll learn other important aspects for local search, like local ranking factors, optimizing local store pages, Google Business Profiles, local Schema, and building local links and citations.

Learning Outcomes:
  • An examination of the structured format for locally focused search queries.
  • Recognizing the elements that can offer more visibility for queries with local search intent.
  • How to make your website and online presence more visible to users with local search intents.
  • The details of Bing Places and Google Business Profile.
What You’ll Learn
  • Introduction to Local SEO
  1. Overview of local SEO
  2. Using local algorithms, understanding how Google chooses which businesses receive the best visibility on search pages.
  • Optimizing Google Business Profile
  1. Why business need a story
  2. What are the elements of a good business story
  3. How to apply storytelling in marketing strategy
  • Introduction to NAP:
  1. What is NAP and what it stands for.
  2. Making NAP a crawlable HTML text for Google.
  3. Understanding the perfect place to upload your NAP on Google Business Profile.
  4. Making your NAP seen online 24/7
  • Optimizing online directories and citations:
  1. Introduction to directories and citations.
  2. Submitting directory
  3. Types of directory submissions
  4. Information to provide in directories
  5. Keywords for directory optimization
  6. Significance of optimizing directories
  7. Working of directories
  8. Optimizing listings according to local SEO
  • Local SEO Audit
  1. Google My Business Audit: How do the SERPs display your Google My Business? Is the data true and correct?
  2. Google Search Console audit: Is your site crawlable? Are there any mistakes in it that would prevent indexing?
  3. On-Page SEO Audit: Does Your Website Comply With All Elements That Help With Ranking?
  4. Citation audit: Are your citations accurate in the leading business directories? 
  5. Analyzing your competitors: How does your website compare to theirs? Do you have any holes that need to be filled? In terms of inbound links, content, design, and positioning, how do you compare?
  6. Website Audit: How effective is your website?
  • Improving Your Internal Linking
  • Optimizing URLs, tags, headers, meta descriptions, and content
  • Adding location pages
  • Create locally-based content
  • Freelancing Training
  1. Introduction to freelancing
  2. How freelancing works
  3. Significance of being a freelancer
  4. Various freelancing platforms
  5. Fiverr
  6. Upwork
  7. Freelance.com.

We have designed the Fee structure of the Digital Marketing Training so that everyone can participate. Whether you are a student, on the job or an entrepreneur, you can avail of Digital Marketing Training at a nominal rate that is way cheaper than the other institutes.

You can get info about the enrollment procedure by giving us a call at the number 0302-0007418 or getting in touch with us via email at [email protected]. Moreover, you can also be in que by filling in the form given below, and our managers will contact you by themselves.

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    What our students say

    Students Stories

    Zeeshan
    Zeeshan Local SEO Training Course

    It was a lovely experience at selecta training. I got a chance to learn something which I haven't heard its name before. The tutors are also good at selecta training.

    Uzair
    Uzair Local SEO Training Course

    Selecta training is the best institute to learn any kind of digital skill. I chose the local seo and it was a fascinating experience. Their location is perfect, their trainers are perfect. They are the best in every way.

    Umar
    Umar Local SEO Training Course

    Selecta training is the best training center. Their local seo training was so exciting and professional. I am thankful to Allah that I chose selecta training.

    Umair
    Umair Local SEO Training Course

    I’m a local seo expert in selecta training. I learnt local seo from here too and I was offered a paid internship. I accepted and now I am one of the members of Selecta Sol’s local seo team.

    Sofia
    Sofia Local SEO Training Course

    I saw an instagram post of selecta training local seo training. I found it interesting so I applied. Now I am making a good living as a freelancer by providing my local seo services worldwide.

    Usman
    Usman Local SEO Training Course

    Local seo is probably the best thing in digital marketing and selecta training is the best training center to learn it

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