Are You Ready To Be a Paid
Pay Per Click
Marketing Expert?
Learn With Selecta Training
The Best Pay-Per-Click Ads Training Institute In Lahore

Key Features
Live Projects Working
Online/Offline Classes
Working With Advanced Tools
Experienced Trainers
Certifications
paid Internships
Freelance Training
The Demand For PPC Experts
Course Details
Highlights
- Defining the PPC Strategy
- Understanding the Display Campaign Optimization
- Display Advertising Overview
- Personalized Search campaigns
- Describing Pay Per Click
- Understanding the role of landing pages in PPC
- The Worth of Each Click (bidding strategy)
- Bidding in multiple dimensions
- Simple SEO wins for PPC Gains
- Create Keyword Lists
- Overview of PPC Channels and Platforms
- Setting Up Your Data Feed and the Merchant Center
- Multi-Channel Conversions Overview
- Setup a Display Campaign
- Display Ad Creation and Formats
- Writing and Testing of your Ads
- Setting Universal APP Campaign
- Start Shopping Campaigns
- Knowledge of Sales Funnels
- By Remarketing, bring back lost users
- The Basics of Keyword Research
- Introduction to Search Marketing
- Conversion Establishment Along Your Funnel
- Knowing The Decision-Making Funnels
- Best Practices of Universal App Campaigns
- Analysis of Search Campaigns
- Setup of a search campaign
- Types of Keyword Match
- Conversion Optimizer
- Budget Set Aside for PPC
- Universal App Campaigns Overview
- Campaign Finance
- The Home Page’s Function
PPC Training Module
- Introduction to Pay-Per-Click Ads
- Google Ads Account
- PPC Competitor Research & Analysis
- PPC keyword research
- Developing a PPC Strategy
- Landing Page Creation
- Ad Copy
- Google Display Ads
- Google Display Campaign
- Google Search Campaign
- Remarketing Campaign
- Tracking & Implementation
- Launching PPC Campaign
Why Choose Us for PPC training in Lahore
Experienced Trainers
Working on Live Projects
Online Classes
Selecta Training is a project of a UK-based digital marketing agency, which has been providing exceptional services for a decade. We are aware of the modern digital marketing strategies and are determined to transfer our knowledge to you.
Our aim is to empower Pakistani youth by providing them with the top-notch marketing and IT training at the most reasonable fees. We will guide you at every step and ensure that you are trained enough to devise your own marketing strategy.
Online Classes
Certification
Affordable Training
Paid Internship Program
- Search Engine Marketing Specialist
- PPC Strategist & Optimization Expert
- Bidding Strategies
- Google Shopping/Search Ads Specialist
- Bing Ads Specialist
- Landing Page Designer
- Freelancer
Pay-Per-Click Ads Training
Awarding Institution Selecta Training
Training Institution Selecta Training
Course Code PPC-01
Course Language English
Notes This training program aims to provide and enhance the best Pay-Per-Click Ads training to the young minds in Pakistan.
Program Awards
Learning Outcome
- Recognize the function that Pay per Click plays in the world of search marketing.
- Create and execute PPC campaigns that boost high-quality clicks and quality scores.
- Create PPC ads that are highly effective and promote click-throughs while constantly testing
- Create a bid management plan to maximize the number of high-quality visitors and reduce spending.
- Find the KPIs that will help you improve your PPC performance, measure them, and take appropriate action.
Entry Requirements
Anyone who is willing to launch his/her professional career as a PPC ads specialist. No specific academic background requirements. However, you should be at least 16 years old and understand the basics of technical computer knowledge.
More specifically, following people can attend the course:
- Digital Media Marketers
- Marketing professional
- Marketing agency owners
- Advertising managers
- Young entrepreneurs
- Search engine optimization experts
- Software house owners
- Influencers, Bloggers and Youtubers
Course Overview
Module-1
- Key Concepts
- Budgets
- Strengths of PPC
- Scheduling
- Keyword Research
- Display Networks
- Google PPC
- Ad Center
- Research Tools
- Campaign Management
Module-2
- Search Campaign Process
- Conversion Tracking
- Keyword Selection
- Conversion Metrics
- Ad Copy
- Bidding
- Landing Pages
- Analytics
- Targeting
- Laws & Guidelines
We have designed the Fee structure of the Digital Marketing Training so that everyone can participate. Whether you are a student, on the job or an entrepreneur, you can avail of Digital Marketing Training at a nominal rate that is way cheaper than the other institutes.
You can get info about the enrollment procedure by giving us a call at the number 0302-0007418 or getting in touch with us via email at [email protected]. Moreover, you can also be in que by filling in the form given below, and our managers will contact you by themselves.
100%
of students agreed staff were good at explaining things.
What our students say
Students Stories
Selecta Training
- Phone Number
- +92 302 0007 418
- Email Enquiries
- [email protected]
- Address
- Number 5/C Westwood Colony, Thokar Niaz Baig, Raiwind Rd, Lahore, Pakistan
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